Privacy Policy

1. Introduction

Amari Gold (“Amari Gold,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information of visitors to this website and clients we engage with. This policy explains what information we collect, how we use it, and the rights available to you. It is written to align with the Protection of Personal Information Act, 2013 (POPIA) of South Africa, and reflects principles consistent with the EU General Data Protection Regulation (GDPR) where relevant to visitors outside South Africa.

2. Information We Collect

We collect information in the following ways:

• Information you provide directly — such as your name, company, industry, email address, telephone number, and any message content submitted through our contact form or sent to us by email.
• Automatically collected information — such as browser type, device information, and general usage data, which may be collected through standard web server logs or analytics tools if enabled on this site.

We do not collect sensitive personal information through this website unless you choose to share it with us directly as part of a project enquiry.

3. How We Use Your Information

• To respond to enquiries, consultation requests, and proposal requests
• To communicate with you about a potential or active engagement
• To improve this website and our service offering
• To comply with legal and regulatory obligations

We do not sell, rent, or trade personal information to third parties.

4. Cookies

This website may use essential cookies required for basic functionality, and, where enabled, analytics cookies to understand how visitors use the site. You can control or disable cookies through your browser settings; disabling cookies may affect certain site functionality.

5. Data Storage & Retention

Information submitted through this website is stored securely and retained only for as long as necessary to fulfil the purpose for which it was collected, or as required by law. Enquiry and project-related information is retained for the duration of a business relationship and for a reasonable period afterward for record-keeping purposes.

6. Data Security

We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, or alteration. No method of transmission over the internet is completely secure, and while we work to protect your information, we cannot guarantee absolute security.

7. Your Rights

Subject to applicable law, you have the right to:

• Request access to the personal information we hold about you
• Request correction of inaccurate or incomplete information
• Request deletion of your personal information, subject to legal retention requirements
• Object to or restrict certain processing of your information
• Lodge a complaint with the Information Regulator (South Africa) or your relevant data protection authority

8. Third-Party Links

This website may contain links to third-party websites. We are not responsible for the privacy practices or content of those external sites.

9. Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be reflected by an updated “Last updated” date at the top of this page.

10. Contact Us

For any questions about this Privacy Policy or to exercise your rights, contact us at info@amarigold.co.za or 010 500 9498.